The worlds best pies.

Is your website trying to sell the world’s best pies? Let me explain. I was driving through the countryside with my family — lovely day, windows down, stomachs rumbling — when we passed through Bilpin. If you’re from New South Wales, you’ll know it’s famous for apples. And where there are apples, there are apple […]

Let’s stop obsessing over SEO. Seriously.

I know—I’ve said this before, but it’s worth repeating:Stop obsessing over SEO and AdWords.They’re not a strategy. They’re just tactics. Think about it this way: back in the day, you wouldn’t walk into a media agency and say, “I just want to do radio,” or “only TV.” You’d ask, what’s the best way to reach […]

Pexels.com: A Treasure Trove of Free Stock Imagery

In the realm of digital content creation, finding high-quality images that won’t break the bank has always been a challenge for me. That’s where Pexels.com comes in. Offering an extensive library of free stock images and videos, Pexels has become one of my go-to resources for creating blog posts, prototypes, and more. But while I’ve […]

Your Attack Surface: Understanding and Securing Your Digital Perimeter

In the increasingly connected world of business, your digital assets are both the backbone of your operations and a tempting target for cyber adversaries. As medium-sized businesses embrace digital transformation, the complexity of their online presence grows—and so does their attack surface. But what exactly is an attack surface, and why should it matter to […]

What Happens When I Click Update to WordPress?

For many WordPress users, the “Update” button is a necessary but mysterious part of website management. Clicking it often feels like sending a ship off to sea without knowing if it will return unscathed. But what exactly happens when you update WordPress, and why is it important? The Anatomy of an Update When you update […]

How Do Plugins Work?

In the world of WordPress, plugins are the unsung heroes. They are the modular extensions that make this platform more than just a content management system; they transform it into a highly adaptable, almost endlessly customizable tool. But what exactly are plugins, and how do they work? The Basics A WordPress plugin is a piece […]

What is a Custom Post Type?

WordPress, originally conceived as a platform for bloggers, has evolved into a cornerstone of digital content management. It powers millions of websites, from small business pages to sprawling e-commerce empires. At the heart of this versatility lies a somewhat understated but immensely powerful feature: the Custom Post Type. To understand Custom Post Types, it helps […]

UX and design patterns • Web Design
Common website patterns: Filtering

Requirements Description Filtering is a way to help the user narrow down results to help find what they are looking for. This is not only used for ecommerce – but can be applied to any list of objects that can be organised by different attributes, for example articles, or downloads. The most important step in […]

UX and design patterns • Web Design
Common website patterns: Store locator

Requirements Description Once the store locator plugin is installed, it will need to be configured with the list of the stores.  To configure, you will need to upload the list of stores, including their address. When users visit the page with the locator on it, if they select “use location”, Their browser window will ask […]