Digital Stratregy

Breaking Down Big Decisions on Your Website

There’s a common challenge when it comes to making tough choices for your website: how to help users through complicated decisions. Decisions like spending a lot of money, picking a service that’s a bit tricky to understand, or diving into a topic you’re not familiar with. But here’s the thing – making these decisions doesn’t […]

Digital Strategy

Effective Website Briefing: Why Clarity Matters

Every now and then, we receive requests to revamp or rebuild websites. The ‘why’ behind such requests can sometimes be as simple as wanting a “sharper looking website.” But is that enough? The Unsatisfactory Answer Recently, we were approached for a website quote, so we asked a fundamental question: “Why have you decided to rebuild […]

AI Web Development

Are AI Web Builders the Future of Web Development?

A topic that’s been receiving significant attention in the web development space is AI web builders. Are they up to par? Should we start swapping out our developers for artificial intelligence? What’s the Deal with AI Web Builders?AI web builders are tools that use machine learning and other AI technologies to streamline the web design […]

Web Design

Unraveling Patterns in Web Design: Enhancing User Experience

At TBST Digital, we strive to demystify the sometimes complex, and often overlooked, aspects of website design and development. Today, let’s pull back the curtain on a fundamental concept — patterns. No, we’re not talking about the charming motifs on your grandmother’s couch. Instead, we’re referring to those crucial elements that guide user behavior, enhance […]

Digital Marketing

Understanding Strategy and Tactic Through the Lens of Social Media

Ever heard someone say, “Our strategy is social media!”? It’s a phrase that’s been tossed around so often it almost seems true. But let’s get things straight: social media is not a strategy, it’s a tactic. Might sound counterintuitive? Allow us to clarify. The Big Picture and the Steps to Get There In business, it’s […]

AI

Is ChatGPT Coming for Your Job?

“ChatGPT is coming for your job!” This line could be a source of unease for professionals in many fields. The rapid advancement of AI technologies like ChatGPT could seemingly threaten job security. But what if this narrative misses the mark? AI: An Unlikely Ally in Disguise Consider copywriting as an example. How often have you […]

Web Development Digital Strategy WordPress Website Development Digital Transformation

How Much Should You Spend On Your Website?

In over 10 years as a web development agency, we’ve been asked this question countless of times, one that plagues every developer, every producer, and anyone involved in the service industry: How much should you spend on your website? We have two answers for this ubiquitous question. Both are important in understanding the true value […]

Digital Mastery, Digital Strategy, Web Development

The 4 Levels of Digital Mastery

Navigating the digital landscape can be complex, but understanding where a business stands in its digital journey can be the key to unlocking a more efficient and profitable future. This concept springs from the enlightening book Leading Digital, authored by Andrew McAfee, Didier Bonnet, and George Westerman. They propose a compelling framework that divides organisations into […]

Web Development

The Art of Building a User-friendly Content Management System

Don’t just build a website, build a Content Management System (CMS) – a tool that allows non-technical users to maintain and update the site as necessary. Your website design should be usable by people with no tech skills or design training. If your site needs a lot of design choices or tech skills, it’s not […]

How to

Briefing a Website Project

We find that briefs come in all shapes and sizes and although we don’t insist on changing your methods, there are a few key details that make things clear for everyone.  Like the saying, the devil is in the details.  What should you include in your brief? A description of the website, the purpose of […]

Article

Digital Projects – Don’t Panic!

Branding, Marketing, Advertising  Your world… All moving to digital yet for many agencies, digital (e.g. website) projects have proven to be problematic and shrouded in commercial and reputational risk.   I often hear from agencies statements like “We don’t do websites, they’re a pain and we’ve previously been burned”  What steps can be taken to bring […]

Case Studies

Why should I keep my WordPress site up to date?

WordPress Due to WordPress’ huge popularity and open source technology, hackers find it easy to target sites built with it.   WordPress is constantly fixing bugs and security breaches and vulnerabilities, then pushing new versions out for the protection of websites built with it’s platform.  WordPress is one of the easiest platforms to maintain when […]

Article

What are abandoned plugins in WordPress?

An abandoned plugin is one that has not been updated for several years.  You will get this notification in your WordPress plugin list if the plugin is listed on the WordPress repository and the plugin hasn’t been updated in the last 2 years.  This means that there has been no bug fixes, security updates and […]

Case Studies

How to share a GIT repo via email

Step 1: On your organisation page. Click on the repositories tab Step 2: Click on any repository you want to share. On the repo you selected, you can see a settings tab. Click that tab. Step 3: On the settings page, you’ll see a left sidebar menu. Click on the Collaborators Step 4: On the […]